Advertising
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Now this is one of the better offbeat advertising campaigns I’ve seen for enterprise software: Tibco, a major player in the SOA space, came up with the Greg the Architect campaign. It’s a pretty funny look into the world of the IT foot soldier in a big company. I particularly liked the episode I embedded…
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With all the free office clones floating about, including Google’s Docs&Spreadsheets, you knew it was just a matter of time that Microsoft would have to offer something to counter. Microsoft watcher Mary Jo Foley is blogging about such a move. Apparently, the new Microsoft Works will run on an advertising supported model, and will be…
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Michael Arrington broke the news yesterday, Performancing – makers of the excellent blog posting add-in for FireFox – has been acquired by PayPerPost. PPP has been very controversial in the blogging world, as it operates a service whereby bloggers get paid by product companies to blog about their respective products. Hired guns, essentially. Many have…